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Digital Marketing Course in Pondicherry

Looking for a digital marketing course in Pondicherry? Join PY Branding Solutions! We offer the best digital marketing training in Pondicherry and are the top place to learn about Tally Software. Gain in-depth knowledge in SEO (On-Page SEO & Off-Page SEO), Social Media Marketing (Facebook Ads, Instagram Ads), Online Reputation Management, Local SEO, and Google Ads.

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Overview of Digital Marketing Training in Pondicherry

Are you interested in joining Digital Marketing Course in Pondicherry but unsure where to begin? Look no further! PY Branding Solutions, the Best Digital Marketing Training Institute in Pondicherry, offer comprehensive digital marketing training in Pondicherry designed to equip you with the skills needed to thrive in today's competitive digital landscape. Our digital marketing certification training program covers a wide range of topics including SEO, social media marketing, email marketing, content creation, PPC advertising, and web analytics. Whether you are a beginner looking to start a career in digital marketing or a professional aiming to enhance your skills, our courses are tailored to meet your needs. With hands-on training, real-world projects, and expert guidance, we ensure that you gain practical experience and a deep understanding of digital marketing strategies and tools.

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Located in the vibrant city of Pondicherry, PY Branding Solutions provides a dynamic learning environment that fosters creativity and innovation. Our experienced trainers bring industry insights and the latest trends to the classroom, helping you stay ahead of the curve. We also offer flexible learning options, including online and offline classes, to suit your schedule. By joining our digital marketing training course in Pondicherry, you will not only acquire valuable skills but also gain access to a network of professionals and potential job opportunities. Embark on your digital marketing journey with PY Branding Solutions and transform your career.

Digital Marketing Course Syllabus

Module 1: Introduction to Digital Marketing

  • Overview of Digital Marketing

  • Importance and Benefits of Digital Marketing

  • Digital Marketing vs. Traditional Marketing

  • Key Concepts and Terminology

 

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Module 2: Search Engine Optimization (SEO)

  • Introduction to SEOKeyword Research and Analysis

  • On-Page SEO Techniques

  • Off-Page SEO Strategies

  • Technical SEO

  • SEO Tools and Metrics

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Module 3: Content Marketing

  • Content Marketing Strategies

  • Content Creation and Curation

  • Blogging and Article Writing

  • Visual Content: Images, Infographics, and Videos

  • Content Distribution and Promotion

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Module 4: Social Media Marketing

  • Introduction to Social Media Marketing

  • Creating a Social Media Strategy

  • Facebook Marketing

  • Instagram Marketing

  • Pixel Integration

  • Ad Creation

  • Ad Targetting

  • Social Media Advertising

 

Module 5: Pay-Per-Click Advertising (PPC)

  • Introduction to PPC Advertising

  • Google Ads Fundamentals

  • Keyword Selection and Bidding

  • Ad Copywriting and Design

  • Campaign Setup and Management

  • Performance Tracking and Optimization

 

Module 6: Web Analytics

  • Introduction to Web Analytics

  • Setting Up Google Analytics

  • Tracking and Reporting Metrics

  • Analyzing User Behavior

  • Conversion Tracking and Optimization

  • Search Console

 

 

Module 7: Online Reputation Management (ORM)

  • Importance of ORM

  • Monitoring Online Reputation

  • Handling Negative Feedback

  • Building a Positive Online Image

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Module 8: Tools and Platforms

  • Overview of Digital Marketing Tools

  • Hands-On Training with Popular Tools (Google Analytics, SEMrush, Google Search Console, etc.)

  • Integrating Tools for Maximum Efficiency​​

Students Learning

- Learn to build a successful brand from the ground up.

- Master the art of optimizing landing pages for SEO.

- Run profitable paid campaigns on Google and social media platforms.

- Craft compelling content that engages and converts readers.

- Design effective web pages and promotional materials for marketing.

- Generate leads and convert them into loyal customers.

- Utilize social media organically to grow your follower base.

- Leverage marketing automation tools to streamline your processes.

- Stay updated with the latest theories, trends, techniques, and tools in digital marketing.

- Create an impressive final portfolio to secure an excellent job.

- Gain all the knowledge you need to thrive as a successful freelancer.

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